A/B Split Testing
Send and compare two or more versions of a mailer to see which one performs better.
Email Marketing
A/B Split Testing
Communicate, Interact, and Transact with Customers
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Send emails, improve your approach, increase revenue
and let your customers decide what they want to see!
Choose What to Test
Learn what attracts your customers through
A/B or Split Testing.
Subject
From Name/Reply-To
Email Content
Multi-Variant Customized Case
For your test, you can add up to 10 variants, and the system will then assign a colour to each of them.
Decide how to
choose a winner
Set a winning condition and we will automatically select the winner and send the remaining campaign emails
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The variant with the highest open rate wins
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The variant with the highest unique open rate wins
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The variant with the highest click rate wins
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The variant with the highest click rate on the selected links wins
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The variant with the highest interaction rate wins
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The variant with the lowest unsubscribe rate wins
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Choose the winner manually
Quick, Easy and Interactive Set-up
An intelligent testing environment that makes it easy to set up your split test in just few minutes
Drag to set priority order of variants in case of a tie to choose the winner
Slider to distribute contacts between variants and final-run
Set a duration for which the test will be run
Manually select the winner at any time
Real-time selection of contact
In-sites of A/B Test
A split test can help you better understand your subscribers' personalities.
With the test results, you can get answers to the following queries-,
- How to design an effective subject line?
- Is it beneficial to include the subscriber's name in the subject line?
- What effect does a From-Name have on the campaign's open rate?
- Is your mailer designer deserving of remuneration?
- When is the best time to send emails to your customers?
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